Google Adwords, now known as Google Ads, offers excellent solutions to achieve your campaign goals such as increasing brand awareness, gaining traffic and conversions for your website.
Why Should Google Ads Ads Be Preferred?
Google ads present your ads to potential users in text, image and video formats while searching on a search engine, browsing a website or watching a video on Youtube.
The probability of conversion to purchase action is higher in Google ads than other internet ads. The reason is; ads are shown to users who are searching and in need.
In order for your business or brand to achieve success in a Google Ads campaign, a goal should be determined as in every advertising campaign. Google ads are used for three different purposes, namely brand awareness, traffic and conversion, just like Facebook ads. After the campaign goal is determined, Google advertising models that will reach your goal are carefully determined.
Payment methods also vary according to advertising models. While payment is used per click for text ads used especially in search network ads, payment is received after viewing and viewing in image and video ads. In targeted conversion ads such as filling out a contact form, registering, or purchasing, a fee is paid after each action.
In order for your business to be successful in Google ads, keywords and ad texts should be monitored and optimized instantly, and steps should be taken to reduce your campaign costs and increase the click-through rate.
Why Do Google Ads Campaigns Fail?
Most PPC campaigns are not profitable. Whether it is a lack of technical knowledge, low-quality outsourcing, or focusing on the wrong metrics, many businesses waste a large portion of their budgets trying to compete on AdWords.
Another factor is that you need to reconsider your product and service pricing before starting the campaign. Especially the requests that come with text ad campaigns are usually from people who have done price research and are knowledgeable about pricing before calling you. Reviewing your prices before the campaign in order to close the sale will increase the efficiency you will get from your Google Ads campaign.
Why Should You Work With Us?
In the field of Google ad management, thanks to our campaign experience in different sectors with many companies since 2012, we have been providing solutions for many years so that businesses can get successful results from Google ads with less cost.
During the advertising campaigns; We ensure that you have a successful Google campaign with lower campaign costs by controlling, analyzing and optimizing your campaign in 12-hour time periods.
By sharing all the information with you via Google Ads, you can instantly review the campaign status and convey all your questions and requests regarding the campaign to us 24/7.