In short: İkas theme design means structuring your store’s home page, category, product detail and mobile views around your brand and product structure. At Ad Maxima, theme design is included in the setup packages: 5–10 business days, with prices starting from 12,000 TL + VAT. The İkas licence is purchased separately, directly from ikas.
Last updated: 4 November 2026 · Prepared by: Ad Maxima E-Commerce Team
With its Theme Editor, İkas lets you edit colours, fonts and components without coding. But standing out among hundreds of stores using the same ready-made theme, presenting your products correctly and shortening the purchase steps on mobile requires design decisions. On this page we explain which design options ikas offers, which to choose in which situation and how the process works when you work with us.
Ready-made ikas theme or brand-specific design?
| Criterion | Customising a ready-made theme | Brand-specific design |
|---|---|---|
| What is done? | A ready-made ikas theme is selected; colours, typography, product cards, showcases and banners are adapted to the brand. | The home page and key pages are designed originally around the brand’s product structure and photography style. |
| Who is it for? | Businesses with a simple catalogue and standard product photos that want to go live quickly. | Brands with a distinctive brand language, custom variant structure or campaign setup. |
| Ad Maxima package | Starter and Professional packages | Premium Growth package (custom home page design) |
| Delivery time | 5–7 business days | 10 business days |
Note: According to the information on ikas’s packages page, ready-made themes are included in all ikas packages; using a fully coded custom theme may require the ikas Premium plan. So if you are considering a coded custom theme, we clarify the plan conditions together at the start of the project.
What do we cover in theme design?
- Home page: Slider and banner areas, campaign showcases, featured categories and product lists.
- Category pages: Filters, information shown on product cards (price, discount, colour options, stock status) and category descriptions.
- Product detail page: Image gallery, variant selection, instalment and shipping information, add-to-cart button position, product description and reviews.
- Mobile flow: Testing the menu, search, cart and checkout steps on a phone. Since most visitors come from mobile, the design is checked on mobile first.
- Visual production: Logo and brand colour adaptation, slider, banner and campaign visuals.
- Speed and SEO: Image sizes, page titles and descriptions; making sure the design doesn’t slow down page speed.
Which design work is included in which package?
| Package | Design scope | Duration | Price (excl. VAT) |
|---|---|---|---|
| Starter | Theme and appearance settings, logo and brand colour integration, category and menu structure, 3 slider and banner designs | 5 business days | 12,000 TL |
| Professional | Starter scope plus home page design optimisation, product detail page optimisation, advanced category structure | 7 business days | 16,000 TL |
| Premium Growth | Professional scope plus custom home page design, conversion rate optimisation (CRO), pop-up and campaign systems | 10 business days | 22,000 TL |
For the full content of the packages, see our İkas setup and design page.
How does the theme design process work?
- Discovery: We talk about your brand, product structure, target audience and reference sites you like. If a ready-made theme is enough, we tell you so clearly.
- Theme selection and structure: A theme and page structure suited to your product photo proportions, catalogue size and variant structure are determined.
- Design and implementation: Colours, typography, showcases, product cards and visuals are applied and tested on desktop and mobile.
- Handover and training: The store is prepared for launch, and admin training is provided so you can update banners and showcases yourself.
What should you consider when choosing an ikas theme?
- Product photo proportions: Choose a product card structure that suits your portrait, square or landscape shots; otherwise images get cropped.
- Catalogue size: With hundreds of products, filters, search and category structure are more critical than the home page.
- Variant structure: Showing options such as colour and size clearly on the product page reduces returns and cart abandonment.
- Mobile checkout flow: The cart and checkout steps must be tried on a phone.
- Performance: Large images and excessive animation slow pages down; balance design and speed.
Frequently Asked Questions
What is İkas theme design?
İkas theme design is arranging an ikas store’s home page, category, product detail, cart and mobile views according to the brand’s colours, typography and product structure. It can be done by customising a ready-made ikas theme or with a brand-specific interface design.
Should I choose a ready-made ikas theme or a brand-specific design?
If your catalogue is simple and your product photos have standard proportions, a customised ready-made theme is often enough. If your brand has a specific photography style, a complex variant structure or a custom shopping flow, a brand-specific design is the better choice. In the discovery meeting, we make a recommendation based on your current needs without adding unnecessary scope.
How long does İkas theme design take?
Theme design is included in our setup packages: the Starter package is delivered in 5, the Professional package in 7 and the Premium Growth package in 10 business days. For projects requiring a fully coded custom theme, the timeline is determined by the scope.
How much does İkas theme design cost?
At Ad Maxima, theme design is offered within the setup packages rather than as a separate item. The packages are 12,000 TL, 16,000 TL and 22,000 TL (excluding VAT, one-time). The ikas subscription fee is not included and is paid directly to ikas.
Which package is required to use a custom theme on İkas?
According to the FAQ on ikas’s packages page, ready-made themes are included in the price of all packages, while using a custom theme may require the ikas Premium plan. If you are considering a fully coded theme, we clarify the current plan conditions together in the discovery meeting.
Can I edit the store myself after the theme design?
Yes. Banners, showcases, campaign areas and product content can be edited via the ikas Theme Editor and panel. We provide admin training at handover.
Sources
For Theme Editor features, see ikas Theme Editor; for themes included in packages and custom theme conditions, see the ikas E-Commerce Packages page.
Related pages: İkas setup and design · Migration to İkas · How to choose an İkas partner agency?
Let’s discuss the right design scope for your store. Contact us for a free discovery meeting.